Posted by Andrew.
Bing (formerly Live Search, Windows Live Search and MSN Search), codenamed Kumo is the name of Microsoft's new web search engine, designed to compete with the industry leaders Google and Yahoo!. Bing is a replacement for Live Search, and it went fully online on June 1, 2009. More information, there is an article from Microsoft - Microsoft’s New Search at Bing.com Helps People Make Better Decisions.
The default search engine of Chrome is Google. You can manually add or edit search engines on Chrome.
To Add Bing search engine to your Google Chrome, please do following steps.
You can also right-click the web address area on the address box and select Edit search engines to open the Search Engines dialog box.
How to add Bing search engine to Google Chrome